WOW air is back, WOW!
WOW air, a defunct carrier, is set to come back in October 2019 and resume flight operations. Although it has some new owners.
On September 6th 2019, USAerospace Associates chairman Michele Ballarin announced that the company had acquired WOW air’s assets and would launch flights from Washington-Dulles International Airport to Iceland, using a United States air operator’s certificate (AOC). Ballarin didn’t disclose the price USAerospace paid for WOW air’s estate but said the purchase included uniforms, computers and marketing material. Ballarin expressed confidence in WOW air and claimed 85 million US dollars would be spent in order to begin operations. WOW air would hire Icelandic staff and would begin with 2 aircraft. However, it does have plans and the potential to increase to 4 planes by Summer 2020, and then 10-12 planes long-term. Both Airbus and Boeing aircraft would be used. The airline would offer both passenger and even cargo service, transporting seafood from Iceland to the US.
The new WOW air is to be based at Wahshington-Dulles International Airport however Reykjavík-Keflavík International Airport will be the main operations centre in Europe.
Ballarin has visions for the revived carrier. This including an in-flight menu created by Michelin-starred chef and a lounge for WOW air passengers at the Leifur Eiríksson Air Terminal at Keflavik airport.
So far WOW air’s website security certificate expired and still shows the travel alert on how stranded passengers affected by the sudden bankruptcy could be refunded.
Future destinations are still being discussed but should generally be similar to the former WOW’s, as the new owners of the airline strive to retain the same business model, focusing on low-cost transatlantic operations.
(For all that did not know WOW air ceased operations on the 28th of March, but are planning to come back.)